Business Insider published an article about the growth in mobile friendly websites, their importance, and design Oct. 28, 2011. The link will open in a new window. Close it to return to this page.
Some key findings:
- Search is the second most important use of mobile devices.
- 20-50% of the searches are looking for a local result.
- The search strings are much longer meaning they have something specific in mind.
There is lots of other good information in the article. Well worth your time to read it.