Understanding the mobile device customer’s needs & requirements

Mobile device use is growing so rapidly the technical support and business awareness of their special needs and requirement has not kept up. At this point in time no one really knows a lot about it. Busy business owners & their support staff (If they have any) are often well behind the curve. Unfortunately, poor treatment of more and more mobile device customers tends to be invisible. There is really no good way for the business owner to know it is a problem unless a customer complains about it. Even then, so few are likely to complain the problem seems less important than it is.

Below are articles which discuss the psychology and special needs of your mobile customers.